Kundenservice im Social Web

From Mark Fidelman‘s infographic of the “real magic quadrant of social crm” there was a link to Jas Dhillon, who wrote “The No BS Guide to Social CRM (sCRM) – Includes the sCRM Matrix for Dummies”. Jas added just another definition for Social CRM: Social CRM is a business philosophy that expands the borders of traditional […]

Here are some pieces of information for my knowledge pooling. I am preparing for the Social Media for Customer Service Summit and read the hint on Olivier Blanchard‘s post Social CRM: A definition. First, I like most Olivier’s “hope” that the term “social CRM” will vanish in 2013, because it will be an integral part of CRM. […]